Thursday, February 28, 2008

Genealogy web site traffic

There are several services that track web site traffic - how many people visit a specific web site in a fixed period of time. I've used www.alexa.com before and have recently used www.quantcast.com to get relative counts of "reach" - the average number of unique visitors in a month, averaged over 6 months.

I input many of my favorite web sites into the Quantcast search box and found the following for US reach (many sites have only US, not world, reach listed):

* www.rootsweb.com - 3,270,147 (#474 in the entire web)
* www.ancestry.com - 2,661,872 (#628 in the entire web)
* www.genealogy.com - 1,200,691
* www.findagrave.com - 987,942
* www.newspaperarchive.com - 956,510

* www.footnote.com - 929,872
* www.familysearch.org - 927,884
* www.ancestorhunt.com - 527,705
* www.worldvitalrecords.com - 445,433
* http://genealogy.about.com - 412,770

* www.onegreatfamily.com - 411,873
* www.genealogytoday.com - 384,784
* www.interment.net - 368,618
* www.accessgenealogy.com - 328,733
* www.distantcousins.com - 278,655

* www.usgennet.org - 272,149
* www.cousinconnect.com - 247,500
* www.cyndislist.com - 238,665
* www.kindredkonnections.com - 211,402
* www.ellisisland.org - 188,262

* www.familytreemaker.com - 159,010
* www.deathindexes.com - 155,347
* www.linkpendium.com - 149,542
* www.census-online.com - 146,666
* www.genealogyinc.com - 145,983

* www.UScensus.org - 145,703
* www.genealogytrails.com - 142,698
* www.longlostpeople.com - 123,136
* www.genealogybank.com - 119,949
* www.jewishgen.org - 112,292

* www.heritagequestonline.com - 102,999
* www.usgenweb.com - 103,187
* www.usgenweb.org - 88,484
* www.familytreedna.com - 82,272
* www.gencircles.com - 76,962

* www.mycinnamontoast.com - 74,535
* www.ancestry.co.uk - 72,033

Based on what I've read on the Quantcast site, the sub-domains are included in these numbers (e.g., Rootsweb has a http://worldconnect.rootsweb.com sub-domain that had a reach of 384,745 - those are included in Rootsweb's numbers above). I did not include these sites which have an audience larger than the genealogy audience:

* www.legacy.com - 4,566,823
* www.loc.gov - 1,855,494
* www.newsbank.com - 1,416,699
* www.archives.gov - 1,127,637

I may have missed some popular genealgoy web sites - tell me which ones you think should be on this list. There are notable absences here - genealogy societies, genealogy libraries, genealogy software, social networking sites, publishers, bloggers, etc. One problem with bloggers is that Quantcast won't provide information for web sites with a slash (/) after the main web site name.

www.alexa.com has a numbered list of genealogy web sites here. It lists sub-domains and is probably based on worldwide reach.

This was fun. One reason to do this exercise occasionally is to find genealogy-oriented web sites that I don't visit so that I can see if I'm missing something.

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